Insly LinksTag every link and track every campaign
Build UTM parameters straight into your short links, preview the tagged destination, and group links by campaign — so your analytics attribute every click to the right source.
Pro feature · 14-day free trial (no card) · from R49/mo
Every click attributed to the right campaign
Build UTM parameters into the link and attach a campaign name, then watch clicks roll in grouped by campaign, date, device and country. No more guessing which channel drove the result.
- utm_source, medium, campaign, term & content
- Campaign names and filtering
- Clicks by date, device and country
Clicks over time
+23%4,671
Total
🇿🇦 ZA
Top country
68%
Mobile
Consistent tagging your analytics can trust
Standardise your UTM naming once and reuse it everywhere. Clean, consistent tags mean your analytics tool attributes every session and conversion to the right source and medium.
- Live tagged-URL preview as you type
- Reusable, standardised naming
- Works alongside Google Analytics
On-brand links that still carry full UTM data
A tagged link can also use your branded domain and a readable back-half, so it stays on-brand for readers while carrying every UTM parameter behind the scenes for your reporting.
- Branded domain + custom back-half
- Full UTM data attached invisibly
- Compare campaigns side by side
Your branded short link
Everything in the UTM builder
Tag once, report cleanly, compare with confidence.
Full UTM builder
Set utm_source, utm_medium, utm_campaign, utm_term and utm_content right inside the link builder — no more hand-typing query strings.
Live tagged-URL preview
See the exact tagged destination as you type, so you know precisely what your analytics tool will receive.
Group links by campaign
Attach a campaign name to any link and filter your dashboard by campaign to compare performance across sources.
Accurate attribution
Consistent UTMs mean your analytics attribute every click to the right channel, so you know what’s driving results.
Clicks by source
Track total clicks per link plus breakdowns by date, device and country — see which sources and mediums perform.
Reusable and consistent
Standardise naming once and reuse it across campaigns so your reporting stays clean and comparable over time.
How it works
Add your destination
Paste the URL you want to promote and open the UTM builder.
Tag the link
Fill in source, medium, campaign, term and content — and give it a campaign name.
Track by campaign
Share the tagged short link and compare clicks by campaign, date, device and country.
Priced in Rands
Local ZAR billing — no USD surprises.
POPIA-friendly
South African data-protection in mind.
Part of Insly Cloud
Works alongside QR, forms and the suite.
What’s included
UTM tracking FAQs
What are UTM parameters?
UTM parameters are tags added to a URL (utm_source, utm_medium, utm_campaign, utm_term and utm_content) that tell analytics tools where a click came from. Insly Links builds them into your short link and previews the tagged destination for you.
Do I still need Google Analytics?
UTMs and your analytics tool work together. Insly Links builds consistent UTM links and tracks clicks itself by date, device and country; your analytics tool then uses the same UTMs to attribute sessions and conversions on your site.
Can I group links by campaign?
Yes. You can attach a campaign name to any link and filter your dashboard by campaign, so it’s easy to compare performance across different sources and mediums.
How much does UTM tracking cost?
The UTM builder and campaign tracking are part of Insly Links Pro, from R49/month, billed in South African Rand. Pro starts with a 14-day free trial (no card required to start).
Will the short link still be branded?
Yes. A tagged link can also use your branded domain and a custom back-half, so it stays on-brand while carrying full UTM data behind the scenes.
Know exactly what drives clicks
Start your 14-day free trial and tag every link for clean campaign attribution.
Get started